← All work
Case study
Viron Labs
The story
Viron Labs launches a new colour every season. We built an identity, a campaign and a site that change shade with each drop and still read as one brand.
Client
Viron Labs
Year
2026
Services
Brand, Campaign, Web
Role
Lead studio, 14 weeks
The idea
One system, many colours. The type stays calm so every season can be loud, and the people do the talking.
Results
212%
Increase in organic reach in the first month
38k
New followers before launch day
6×
Return on the campaign spend
Every drop felt new and still felt like us. We stopped explaining ourselves.
Camille Laurent, Founder, Viron Labs
Next project
